Our analysis of click fraud detection

Posted by Shuman Ghosemajumder, Business Product Manager for Trust & Safety

A team of our engineers who specialize in detecting click fraud have analyzed various reports our advertisers have sent in from several consulting firms -- reports that claim a high incidence of click fraud on Google. I encourage you to read more about our findings on the Inside AdWords Blog, and you can see our full 17 page analysis here (PDF).